Building a curated health marketplace experience connected to biometric data
Client
Superpower Marketplace
Year
2023-2025
I led the launch of Superpower’s curated health marketplace experience, featuring 300+ wellness products across supplements, fitness, groceries, and home. I owned the project end-to-end across product, partnerships, operations, content, and internal processes — working closely with the founding team, designers, engineers, clinicians, and customer support.
The marketplace showcases dozens of top health brands like Oura Ring, Quicksilver Scientific, Momentous, Thorne, and Hyperice, and includes features like Subscribe & Save, a Shopify Plus integration with our core member experience, a metadata system designed to support clinical recommendations and AI-driven personalization, UI/UX enhancements for a seamless Member experience, and detailed product pages.
Superpower recently raised a $30M Series A earlier this year to build the world's first Super-App.
Scope of Work